A Brazilian UX Designer with ten years of knowledge in multimedia and technology. Working as a project manager and UX Designer, I became a problem solver driven by research, data, and results. Being side by side with users helped me gain meaningful skills creating experiences centered on their needs and business goals. In my free time, I am helping to build AIxDesign community.
Redesigned a new flow to improve the interaction between pet owners and professionals, bringing security to customers and expanding dog walkers clients.View Project
Building connection and motivating the community to come together by developing an app for Middelland, a neighborhood in Rotterdam.View Project
Improving the registration experience for professionals, redesigning, and applying a responsive layout in order to increase the conversion rate.View Project
A mobile app that helps patients with migraines to understand their triggers and get a better diagnosis with AI and machine learning.View Project
Creation and design for a new app called "Geldje” focused on user needs to better manage the future of their money and understand expenses.View Project
Redesign of the ‘Kleine Eland’ a small local toy store who wants to expand a shopping experience online for customers.View Project
"Sofia helped us creating a smooth user experience for our dog walking platform. We could not be more thankful for her work dynamics and deliveries".
Caetano Altafin, CEO at GoApp.pet
"Sofia reframed the Amo portal with UX research and activities to improve the customer experience. I loved the immersion and the result that came from it".
Michelle Andreazza, CEO at Amo Bem Estar
"Sofia was responsible for leading the product development of a new app. She ran researches to define personas, planed features and tool, prioritized efforts for MVP, made the UX design and layout of the whole project. It was an amazing experience to have Sofia on the team".
Flavia Mello, CEO at lili